Sponsored Subways?
The Metropolitan Transportation Authority is considering selling naming rights to metro New York transit landmarks. This could include subway, bus, and train stations, and even bridges and tunnels operated by the MTA. This is supposed to delay fare increases but it's not clear to me just how long that might last (perhaps they'd better lease the naming rights). Still, there're a lot of things to name, and some interesting possibilities lie waiting: Yankees and Mets sponsoring stations in each other's neighborhoods, a "Phantom of the Opera" station in midtown, and perhaps wedding proposals from the odd billionaire.